Introduction to Media Studies

This course is an introduction to the field of communication studies. This course introduces students to the study of historical and contemporary forms of mediated communication including, but not limited to, print media (incl. book, newspaper, and magazine publishing), visual media (such as film and TV), advertising, and web-based social media. Drawing on historical and contemporary material, the course surveys important and timely topics in the field and introduces students to a variety of analytical perspectives. Issues considered in the course will include the economics of media production; the impact of media on individual and cultural attitudes, values, and behaviors; the role of media professionals working in the news, public relations, and allied industries; and the impact of new media technologies such as social media platforms.